ࡱ> ^`]%` N3bjbjNN *R,,g*"""8"$"T0F#F#(n#n#n#n#n#n#0000000$E1h340n#n#n#n#n#40n#n#I0...n#pn#n#0.n#0..:f/,/n#:# a"#/ /<_000/ 4j&4/4/,n#n#.n#n#n#n#n#4040) n#n#n#0n#n#n#n#$"" Target Market Profile HIGH SCHOOL SPORTS FAN PROFILE Age of student body: Students are 14-18 years old Staff and Faculty: Over 90 faculty and staff and families are represented Regular game attendance: Football averages 2,000, mens basketball 1,200, girls basketball 500, Volleyball 350, soccer 300 Other related information: Total number of enrolled students- Member of the League, the toughest high school league in the state. By investing your targeted marketing dollars with our program you will reach not only the High School student population but entire families throughout the area. These are active people who predominately live and shop in this area and whose friends are important link to s athletic program. Attendance is rising at our events, as is interest in our program from the community. You will reach both men and women with your message in near equal numbers. Reach your target market by being involved in our marketing program. SPONSORSHIP PACKAGES Think of the exposure that will come from involvement with athletic activities. Reach your community with your message using the vehicle of high school sports. Your HS Mascot Package__________________$1800_ Game Sponsorship (football or boys basketball) Your HS Mascot Fever event sponsors Your HS Mascot Night Event (table) Your HS Mascot Golf Classic (Foursome) Program advertising (1 page) Signage (all venues) Booster Club (Coaches Level Family pass) Blue Package___________________ $1200_ Game Sponsorship (boys or girls basketball or volleyball) Your HS Mascot Fever Event Your HS Mascot Night Event (4 seats) Your HS Mascot Golf Classic (twosome) Program Advertising ( Page) Signage (football and basketball) Booster Club Gold Package __ _____________________ $850__ Game Sponsorship (soccer, baseball or softball) Your HS Mascot Fever Sponsor Your HS Mascot Night Classic Your HS Mascot Golf Classic (twosome) Signage (baseball or softball) Booster Club The Your HS Mascot target market is the 14-45 year old age group focused on families. This is the buying public with a large discretionary incomeyour target market! Create your own package! Choose from marketing opportunities available or talk with us about creating a package designed especially for your business. SIGNAGE Location, location, location are the keys to selling your business to your target market. You cant find a more captive audience than those who attend sporting and school events, intramurals, high school assemblies and classes. Get your sign now before space is no longer available. Your sign keeps your business name and message in front of Your HS Mascot sports fans all year round. Price includes sign production and installation. Signage Size Cost Football, Soccer, Track 4 x 8 $250 Gym (basketball, volleyball) 4 x 4 $500 Baseball 4 x 8 $400 Signage package (all signs) $750 PROGRAM ADVERTISING Programs are printed for each season, Fall and Winter. Highlights include information about each athletic team including team schedules, coaches information and rosters. Reach your target market with your program ad all year long or pick from the season that interests you most. With a limited amount of advertising space available in our programs, your ads will receive their intended impact! Program Size Fall or Winter Both Fall and/or Winter 1/8 page $150 $250 page $200 $350 Full page $250 $450 SCHEDULE CARDS Many people attend games because of schedule cards. These tools have great staying power that connect our 53 teams to fans and fans to the business that sponsors them. Schedule cards stay in billfolds and purses and on refrigerators for the entire season and remind holders of your business each time they refer to it for the date and time of a game. Schedule cards are distributed throughout the community. Season # Printed Cost Fall Sports (Football, volleyball, men/womens soccer, 10,000 $1000 water polo, cross-country) Winter Sports (basketball, wrestling, swimming) 10,000 $1000 Spring Sports (baseball, softball, track/field, tennis, golf) 10,000 $1000 GAME SPONSORSHIP (YOUR BUSINESS NAME) NIGHT Includes a whole night of fun! Your business can be associated with a quality sponsorship that benefits the entire community. Build on your sponsorship night by including a giveaway item printed with your logo---and impress your clients and business associates at games. CONTEST Fans win something valuable from your business by competing at halftime or a time-out. The audience will remember this long after the game is over! Free throw contest, field goal kicking serving contestyou name it, we do it! TWO PUBLIC ADDRESS ANNOUNCEMENTS You can have two 15 second announcement/advertisements over the public address system during your sponsored game. SIGNAGE We provide the space and you provide the banner as you keep your business name and message in front of fans at your sponsored games. HONORARY COACH Have your business represented by you or by a member of your staff at the game, meet with game officials, hand them the game ball, be introduced to the crowd and actually sit with the team on the bench. DISTRIBUTE YOUR FLYER OR SAMPLES AT THE GAME Personnel for distribution provided by sponsor. PROMO GIVEAWAY Your HS Mascot fans love promotional material that sponsors give, whether its mini-footballs/basketballs or a key chain. Give our fans something to remember you by. Sport Cost___ _______ Football $150 Volleyball $ 50 Mens basketball $100 Womens basketball $ 50 Baseball $ 50 Softball $ 50 YOUR HS MASCOT NIGHT AND SPORTS AUCTION In its first year, Your HS Mascot Night will be one of the major events of the year in the Community. Highlighted by local area sports figures Neil Lomax and Bill Schonley, Your HS Mascot Night is held on St. Patricks Day night and will also host a silent and live auction focused around sports and recreational items. Benefits for table sponsors include sign recognition at the event and in the written program, 8 seats at the dinner and a thank-you in the Valley Times. This is an evening you and your guests wont soon forget, with all proceeds going to the Your HS Mascot athletic program. Sponsorship Cost Table $300 Individual ticket(s) $ 35 YOUR HS MASCOT FEVER EXTRAVAGANZA Kick-off the fall season with an event to remember! The community will be all around this annual event held in August. teams are showcased as the year begins. football and volleyball play several other teams in a jamboree, cross-country kicks off with a fun run, soccer plays an intrasquad scrimmage. Jump on board this event co-sponsored by the Business Association and the High School Booster Club. Food booths and booth space is available. Get your business in front of Your HS Mascot fans and families from the start of the year. Booth rental Participating sponsor Title Sponsor YOUR HS MASCOT GOLF CLASSIC The Your HS Mascot Golf Classic is in its first year. Our goal is to make this the finest high school tournament of its kind in the area. This years tournament will be played at s Reserve course. You have the option of playing with your own foursome, or choosing one of s coaches or athletic department staff to help you round out your group. The revenue generated from the tournament is used exclusively for the athletic department and for kids. Make this event a part of your yearly calendar. Sponsor Cost Individual player $150 Foursome $600 Hole sponsor $200 Tee or green sponsor $100 Driving range $500 Putting green $500 Participating sponsor $750 PAYMENT OPTIONS We request that your company pay 20% of its total marketing agreement with your signed contract. All contracts must be paid in full by June 1, 2001. Payment options are as follows: OPTION A: PAYMENT IN FULL Return contractual agreement with full payment of marketing agreement. OPTION B: QUARTERLY INSTALLMENTS Return contractual agreement with 20% of its total marketing agreement. The rest may be paid in three equal installments, which are due: September 30, 2 December 31, 2 March 31, 2 For more information, please call or write: Athletic Director High School Address, City Zip Phone: Fax: Email:     _________________________________________________________2008-09 High School Marketing Information Booklet PAGE 1 ________________________________________________________________________ PAGE 5 "58Wu ) . r G U v =EFN[i %./»𴫣 hO&5h/n5OJQJh/nOJQJhO&OJQJhO&5OJQJ hO&>*CJ, h/n>*CJ, hO&6CJ hO&CJh/nhO&56>* hO&56 hO&5CJ hO&6CJhO& h/nCJ hO&CJ75678 N o ^ ^` L^L`$a$#$d%d&d'dNOPQ#$d%d&d'dNOPQg2M3o p q r E F G v 'dQ$a$ !v 'F[ /Xx#$d%d&d'dNOPQ#$d%d&d'dNOPQ/=No '5DR`jq?Z;I  ~&'67rs2P^žַŬֲַţַţֲֲ֖֖ hO&CJ hO&56hO&56CJ h/nCJ hO&5 hO&5CJ( hO&6CJ hO&CJ hO&5CJh/nhO&hO&>*CJ(OJQJhO&OJQJhO&5OJQJh/n5OJQJ; 'Dj>?Z~ !$a$( !$d%d&d'dNOPQ#$d%d&d'dNOPQ#$d%d&d'dNOPQ n~J&'67g $ !a$ !OPwx   !?!@!O! $ !a$ !^x   !?!@!O!]!!!b"J$L$M$[$u$v$$$$%2%&&&&&S'T'U'f'5(6(D(X(Y(((7*E******* +,,-J-^-///»ݯ hO&5CJ hO&>* h/n5CJ( hO&5CJ( hO&5>* h/nCJ hO&5CJ hO&CJ hO&5 hO&5CJ hO&5CJ0hO& hO&CJEO!!!b"" #V###J$K$L$M$u$v$&&U''5(6(X(Y(t****** $ !a$ !**,,J--.h..$///////////0000111511 $ !a$ !//000115111111111<2V2W2\2b2d2e2g2h2j2k2m2n2p2q2s22222222222?3@3F3G3H3I3J3L3M3N3𺴺𺴺hJ0JmHnHuhO&0JmHnHu hO&0JjhO&0JU h/n>*CJ hO&>*CJhsjhsU hJCJ hO&CJ hJCJhO& hO&CJ hO&53111111111222.2<2N2W2]2e2f2g2i2j2l2m2o2p2  !gdJ $ !a$ $ & F !a$ !p2r2s222222?3J3K3L3M3N3 !$a$&`#$ (/ =!"#$% <@< NormalCJ_HmH sH tH B@B Heading 1$$@&a$5CJ8T@T Heading 2 $$d%d&d'd@&5CJ(8@8 Heading 3$@&5D@D Heading 4$@&5CJ,OJQJB@B Heading 5$$@&a$5CJ X@X Heading 6 $$d%d&d'd@& 5OJQJDA@D Default Paragraph FontViV  Table Normal :V 44 la (k(No List 4B@4 Body Text$a$4@4 Header  !4 @4 Footer  !.)@!. 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